Phoenix Systems Gives Away 650,000 Brake Fluid Test Strips
Effort helps support Motorist Assurance Program (MAP) Brake Service Awareness Week

Press Release - For Immediate Release 

Bicknell, Utah - September 19, 2008 - To help support the Motorist Assurance Program (MAP) Brake Service Awareness Week, Phoenix Systems recently gave away over 650,000 BrakeStrip® test strips to professional technicians.

BrakeStrip™ is a revolutionary new technology that allows technicians to quickly diagnose brake fluid condition. Utilizing Phoenix System’s patented FASCAR® technology, BrakeStrip tests for copper in brake fluid.

According to a Uniform Standard developed by MAP, a copper content of 200 ppm or greater indicates a depletion of corrosion inhibitors in the brake fluid and would require brake fluid replacement.  Currently, BrakeStrip is the only brake fluid test available that measures for copper and meets the MAP guidelines.

“The average vehicle owner is unaware of the importance of servicing brake fluid, which is the lifeblood of a vehicle braking system,” explained Jon Petty, managing partner and inventor of FASCAR technology. “The opportunity to participate in the MAP Brake Service Awareness Week with our test strip donation provided our company with the chance to educate consumers that maintaining good brake fluid condition helps ensure maximum stopping power and can prevent costly ABS and other brake system repairs.”

Phoenix Systems’ MAP giveaway combined with the company’s free test strip program for educators and students in the industry has a combined retail value of over $1 million dollars. Service providers nationwide who have utilized the company’s simple seven step BrakeStrip System™, have reported increases in brake fluid exchange service by as much as 400 percent.

For more information about BrakeStrip, go to www.brakestrips.net, or phone (435) 425-2222. For more information about the Motorist Assurance Program or their annual Brake Service Awareness Week, contact map@motorist.org.

About Phoenix Systems

Phoenix Systems, located in Bicknell, Utah, specializes in the brake fluid service market by manufacturing innovative brake fluid tools with uncompromising quality and unique technology. In addition to the company’s BrakeStrip™ (aka StripDip) brake fluid test strips, Phoenix Systems manufactures a line of brake bleeding tools including the MAXPRO and the V-12 (professional models), and provides a full line of accessory products to ensure integrity of the brake system and to protect stopping power.